How To Become A Youtuber And Get Paid

If you want to become a Youtuber and get paid, you need to be willing to work hard.

The first step is creating your channel. This can be done by signing up for an account on YouTube and then clicking “Create Channel” in the top left corner of your screen. You should also make sure that you have a Google account because it will allow you to connect with other services like Gmail, Google Drive and more.

Next, you need to decide who your audience is going to be. Do you want them all to be teenagers or do you want older people as well? You should also think about what type of videos they might enjoy watching so that way when they visit your channel they won’t feel overwhelmed by all the content there is available for them!

After that, it’s time for content creation! This means creating a schedule for yourself so that way people know when they can expect new video uploads from your channel every week or month (depending on how often you want people visiting). You can also start posting content on social media platforms such as Facebook or Twitter so people start following along with what happens next!

When everything seems ready at hand then start submitting

How To Become A Youtuber And Get Paid

How to get paid on YouTube

  • Publish ads on your channel
  • Offer channel subscriptions
  • Offer channel memberships
  • Sign up for affiliate marketing

To start earning money directly through YouTube, you must have a least 1,000 subscribers and 4,000 watch hours in the past year. Once you reach that, you can apply to YouTube’s Partner Program and monetize your channel.

One area where you can make money as a beginner with a small number of subscribers is affiliate marketing. Niches like food reviews, product openings, and top [X] lists are popular topics for YouTubers. You can earn money when they purchase affiliate products from your video, versus an ad click or video view.

How much money do YouTubers make per year?

The top 5 YouTubers as of January 2021 have tens of millions of followers each. Accounts include MrBeast, Jake Paul, Markiplier, Rhett and Link, and Unspeakable. These YouTubers earn upward of $28.5 million per year through their channels. While what they earn is enormous, smaller accounts can still earn a living on YouTube. 

Take Justine Leconte’s YouTube channel, for example. She has 913,000 subscribers and 91 million video views on her channel, which helps people dress better and understand fashion. Just off ad revenue, her total estimated earnings are around $259,304, earning $979 per video, on average, according to Influencer Marketing Hub’s YouTube Money Calculator.

youtube estimated earnings

Based on these estimated numbers, Justine could earn a living off her YouTube channel by posting one or two videos per week. It’s important to note that these are just estimates. Justine could be earning more or less than the numbers above, depending on the YouTube monetization strategies she uses for her business. 

How do YouTubers get paid?

Data from Forbes shows that the top YouTube earners make 50% of their annual income from ads. You can set up an AdSense account and enable monetization once you create a YouTube channel. You only get paid once you reach $100 in your AdSense account. 

YouTube channels can be monetized even if they don’t have millions of subscribers. Your earning potential isn’t determined solely by the number of subscribers and views you have, but also by the level of engagement you generate, the niche you cater to, and the revenue channels you explore. That’s not to say subscriber count doesn’t matter—check out our tips to get more subscribers on YouTube.

Second, this list of top 10 earners might give you the impression that the millions of dollars made comes directly from YouTube. In fact, each of these channels has its own line of merchandise. These channels found and built their audiences first, before launching their own merchandise. If making money on YouTube is in your marketing plan, the first step is the same for everybody: have a clear understanding of your target audience.

Tips for selling on YouTube

Many of the above strategies for monetizing involve promoting products or campaigns (e.g., crowdfunding a video series). But you’ll want to make sure your promotions don’t sabotage the integrity of your high-quality content.

“Selling out” is a real concern for a lot of creators. But if you never ask, you’ll never get. There are a number of “placements” you can choose from for promoting products or campaigns.

Understand your audience on YouTube

Building your own audience puts you in a great position to monetize content in a variety of ways. But you’ll only be able to take full advantage of the opportunities you have if you understand the makeup of your audience.

For many YouTubers looking to monetize, the more niche your channel, the better position you’ll be in to work with brands looking to target specific audiences (more on that later).

You’ll want to pay close attention to:

  • The gender of your audience, to see if it skews toward one particular group
  • The age range most of your audience falls into
  • The geographic location—countries or cities—where your videos are being watched
  • Your audience’s overall engagement, or “watch time”

With this demographic information at hand, you’ll have a better understanding of your own audience and be able to work better with brands. All demographic insight can be pulled from your YouTube analytics, but to compare your own channel against others, try a tool like Social Blade.

Record a call to action in your videos

“If you liked this video, then hit the Like button and subscribe.”

Many YouTubers include a call to action along those lines at the end of their videos to grow their viewership. By suggesting the intended action you want them to take, your audience is more likely to take it.

You can adapt this approach to direct your audience’s attention to a revenue-generating opportunity.

Add well-timed YouTube cards to your videos

Whether it’s part of your deal with a brand or you’re promoting your own products, YouTube Cards offer an eye-catching way to get the attention of engaged viewers.

You can set them to pop up at just the right moment, when they’re most relevant and least distracting, to increase their impact. 

youtube cards examples

Add links in your video descriptions

You can funnel viewers to your store, Patreon page, Kickstarter campaign, or other revenue-focused part of your online presence by adding links to your video descriptions.

unbox therapy on youtube example

If you’re a video creator who wants to focus on generating revenue as an affiliate marketer, look at Unbox Therapy. Unbox Therapy specializes in product reviews, and it uses affiliate links in its video descriptions to make money via YouTube audiences. 

If you’re creating videos about your own products and you own or manage a Shopify store, you can incentivize new customers to buy your products with “buy X get Y” promotions or discounts.

Promote your offer on other platforms

Just because your content is hosted on YouTube doesn’t mean you shouldn’t be taking advantage of all the other distribution channels out there.

Spread the word about new campaigns or discounts on Twitter, Facebook, and any other profiles you own.

The more places your message lives, the greater the chance it’ll be seen. So it’s always a good idea to grow your following beyond YouTube with social media marketing.

The rise of the “YouTubepreneur”

What compels most creators to create is rarely money. It’s the thought of making something for the world to enjoy. Many famous YouTubers started out with humble beginnings, like PewDiePie, who created content on commentaries of him playing video games. 

But ironically, that puts them in a great position to actually make money in a content-obsessed world.

While the hard part for many businesses is getting and keeping their audience’s attention, YouTubers have already figured that bit out.

All that’s left is to get creative and channel the entrepreneurial drive to explore ideas with how you choose to monetize your audience and your passion.

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