Hbs Online Core Final Exam
The following exam is designed to assess your broad knowledge of the core concepts covered in the HBS online course. The questions cover a wide range of topics, so please use all of your time and resources to answer them.
Please note that there is no need to submit this exam with an essay or additional information. You will be graded on your ability to answer questions as they appear on the screen.
Hbs Online Core Final Exam
Introduction
Which of the following is not one of the five forces in Porter’s model?
Which of the following is not one of the five forces in Porter’s model?
- The threat of substitute products is not one of the five forces in Porter’s model.
- The threat of new entrants is not one of the five forces in Porter’s model.
- Suppliers don’t have bargaining power because they are not a force that can influence your business operations (unless you’re doing something wrong).
- Customers do have bargaining power, but you don’t need to worry about them if they are already loyal to you and want to buy from you again.
The rate at which a firm sells its product in relation to its competitors is known as ____.
The rate at which a firm sells its product in relation to its competitors is known as ____.
Market Share (also called Market Share, or Market Share)
In marketing, market share measures the amount of a specific product or service that is sold by a company within a particular sector in relation to all other sellers. A company’s market share depends on several factors, but it is important because it shows how well the company performs compared to its competitors.
____ are loans that are intended to be repaid during the course of regular business operations and will be considered short-term financial liabilities.
- Short-term debt
This is any debt that is due within one year, and therefore will be considered a short-term financial liability. Examples include accounts payable and accrued expenses.
Customers who have a higher need for affiliation would most likely be attracted to which advertising style?
The advertising style that would attract customers who have a higher need for affiliation is the one that emphasizes the relationship between the customer and the company.
Customers who are more concerned with the relationship between themselves and others would be more attracted to an advertising style that focuses on their relationships with other people.
In this case, we can say that if you want to advertise to someone who has a higher need for affiliation, then you should focus on how your products help them build their relationships with others (i.e., other customers).
Which association provides an analysis of company data that allows you to view a company’s financial condition relative to other companies in its industry?
The Financial Research Corporation (FRC) provides an analysis of company data that allows you to view a company’s financial condition relative to other companies in its industry. The FRC database is composed of more than 60,000 financial and statistical variables on over 20 million companies worldwide. While the database is available on a subscription basis, there are several free tools available for use within FRC’s website, including “Company Data” and “Fundamental Analysis.”
Although these tools are useful for comparing your stocks against others in their industries, they may not provide a complete picture if you want to compare one company with another across multiple industries.
A firm’s ____ represents the value of all goods and services produced by labor and property supplied by the factors of production owned by that firm.
A firm’s value of all goods and services produced by labor and property supplied by the factors of production owned by that firm.
The value of the factors of production owned by that firm.
The value of the factors of production used by that firm.
The value of the factors of production supplied by that firm
A SaaS business model offers potential benefits to customers, but it also comes with risks. Which one of the following is not considered a typical risk for customers using a SaaS solution?
The SaaS business model offers potential benefits to customers, but it also comes with risks. Which one of the following is not considered a typical risk for customers using a SaaS solution?
- The risk of using an online solution
- The risk of not being able to use the solution if the internet is down
- The risk of having to pay for the solution if it is not used
- The risk of having to pay for the solution if it is used
In 2020, Cisco acquired ThousandEyes to enhance its digital experience capabilities. This acquisition illustrates which type of growth strategy?
An acquisition is a perfect way for a company to expand into a new market, gain access to new customers, or benefit from the core competencies of another company.
In this case, Cisco acquired ThousandEyes to enhance its digital experience capabilities. In other words, Cisco bought an established company with a proven track record in the market that it was trying to enter.
In 2008, Canadian mattress retailer Endy introduced the “Endy Guarantee,” an unconditional 100-night return policy, giving consumers ample time to decide whether they liked their mattresses. This decision illustrates which element of Porter’s generic strategies?
Endy’s decision illustrates the element of Porter’s generic strategies that is “focus.” The focus element of Porter’s generic strategies is the ability to focus on a particular product or service offering, thereby increasing efficiencies and lowering costs. In addition, a focused strategy allows companies to charge premium prices for their products because they are the only ones who offer them.
In contrast, once you have identified your value proposition, it’s important not to take all of your customers for granted. You may have discovered a great opportunity, but if there aren’t enough potential buyers around—or if they don’t want what you’re selling—your success will be limited as well (and even harder to sustain).
What term refers to the ability of a firm’s managers to gather information necessary for effective management decision making?
The term “information” refers to the ability of a firm’s managers to gather and interpret data or facts that are necessary for effective management decision making. When managers have access to relevant information, they can make better decisions and achieve maximum results from their efforts.
Information is power! Information is the key to making good decisions! Information is the key to success! Information is the key to improved customer service, increased sales, greater profits, and productivity improvements.
Conclusion
Before the exam, though, I recommend that you study hard and make sure you understand all of the concepts covered in our class. The content in this blog post should give you a good overview of what will be on the exam—and if there’s anything else that comes up during your studying process that isn’t answered here, feel free to email me at [email protected] After all, as I mentioned earlier, one of my favorite things about being a professor is helping students learn—and I sincerely hope you take advantage of this opportunity before your final exam!
