Communication in science course

Last Updated on January 18, 2023

About this Course

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Since Antiquity, scholars have appreciated the importance of communication: as social beings, we cannot exist without communication. We need to interact with people around us, to make sense of the world and to position ourselves in a wider social and cultural reality. In this course, we look at how and why communication evolved as a science and reflect on today’s dominant paradigms. The course also extends beyond the boundaries of communication science itself, exploring dimensions of history, sociology and psychology. Join our class, together with people all over the world.

Introduction to Communication Science explores some of the basic theories, models and concepts from the fields of mass, interpersonal and intrapersonal communication. The course begins with a consideration of several basic models, subsequently progressing to the history of communication theory, linear effect-oriented theories, the reception approach and, finally, exploring theories on the production and reinforcement of culture through communication. Upon completion of this course, students should: • have knowledge of the history and development of communication science; • have knowledge of the dominant theoretical approaches within communication science; • have knowledge and understanding of the most important models and concepts in this field. Beginning the week of February 16, 2015, you will be able to join Signature Track, a system that verifies your identity when you take an exam. This option will allow you to earn a Verified Certificate, which provides formal recognition of your achievements in the course and includes the University of Amsterdam logo. Before then, you can complete a “test run” of the exam. You can then re-take the exam after the Verified Certificate becomes available. For information regarding Verified Certificates, see https://courserahelp.zendesk.com/hc/en-us/articles/201212399-Verified-Certificates”SHOW ALL COURSE OUTLINESHOW ALL

Instructor

Instructor rating 4.73/5 (221 Ratings)Rutger de GraafPhDGraduate School of Communication Science 121,794 Learners 2 Courses

Learner Career Outcomes

20%

started a new career after completing these courses

20%

got a tangible career benefit from this courseFlexible deadlinesReset deadlines in accordance to your schedule.Shareable CertificateEarn a Certificate upon completion100% onlineStart instantly and learn at your own schedule.Approx. 10 hours to completeEnglishSubtitles: Arabic, French, Ukrainian, Portuguese (European), Chinese (Simplified), Italian, Vietnamese, German, Russian, English, Spanish

University of Amsterdam

A modern university with a rich history, the University of Amsterdam

(UvA) traces its roots back to 1632, when the Golden Age school Athenaeum Illustre was established to train students in trade and philosophy. Today, with more than 39,000 students, 5,000 staff and 285 study programmes (Bachelor’s and Master’s), many of which are taught in English, and a budget of more than 600 million euros, it is one of the largest comprehensive universities in Europe. It is a member of the League of European Research Universities and also maintains intensive contact with other leading research universities around the world.

Syllabus – What you will learn from this course

Content Rating98%(9,924 ratings)WEEK13 hours to complete

The Beginnings of Communication Science

In this introduction to the course I will briefly introduce the field of communication science and discuss some basic models that will serve as guidelines to the rest of the course. Also, they explore the historical roots of the science of communication. I will discuss the development of communication theory and the evolution of the media landscape in Antiquity, Medieval and Early Modern times.16 videos (Total 60 min), 8 readings, 2 quizzesSEE ALLWEEK23 hours to complete

Technical Approaches to Communication Science

The linear effect-oriented approach is discussed and how it developed in the twentieth century. Evolving from a belief in all-powerful effects after World War I to a more nuanced negotiated effects perspective in the sixties.16 videos (Total 65 min), 3 readings

Cultural and Social Approaches to Communication Science

This covers theoretical approaches that understand communication processes as social and cultural forces, as building blocks of reality, and a binding element of power in society.16 videos (Total 67 min), 2 readings, 1 quizSEE ALLWEEK42 hours to complete

Final Exam

1 video (Total 3 min), 2 readings, 4 quizzes

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